9 shoe horns, wall mounted holders and packagingdesigned for Vespa. The shoe horns have a dynamic playful shrinking movement as they are pulled off the holder. They can then be slapped back onto the holder to store them.
For this project we were given a brand, an object and a week to merge them all together. To add to this we had to make 9 of them, this required a different mindset than making a single prototype: one thing you can fiddle with to make work, but fiddling with nine isn't practical.
Calazcarpe was comprised of 3 different aspects, the shoehorn, the holder, and packaging. The development of these is below.
In collaboration with: Bentley Farrington, Huishan Ma, Tessa Ohm
1 week - 2016